Cîroc Limonata is a fresh take on summer indulgence, inspired by the effortless charm of the Italian Riviera. We were commissioned to develop a campaign and packaging that captured the essence of La Dolce Vita while introducing Cîroc’s first-ever colored liquid. Collaborating with photographer Yulia Gorbachenko, we crafted a sun-drenched, fashion-forward world where friends escape the ordinary—celebrating life, style, and flavor with every sip.
Agency: forceMajeure
Photography: Yulia Gorbachenko
Creative Director/Film: Pierre Delebois
Design/Art Direction: Pierre Antoine Cossard,
Lea Bissiau, Bertha de la Torre
Strategy: Meilyn Weege, Julia Linekin
Account Director: Griffin Heller
Senior Designers: Pierre Antoin